2017 ACI Asia Business Series, June Roundtable
Bridging the Millennial Gap with Asian Consumer Insight
InterContinental Hotel Singapore
Grand Ballroom III, Level 2
19 June 2017
As businesses around the world experience various forms of disruptions and adjust to the turbulent global economy outlook, how can companies better prepare themselves to thrive in the dynamic Asian market, and more critically, sustain their market share and gain the confidence of their consumers in the uncertain times that lie ahead?
The first roundtable session, organised by ACI and supported by The Business Times, will be chaired by Professor Bernd Schmitt, pioneer ACI Executive Director and current Special Advisor to ACI. This Roundtable is a prelude to a session at the Summit and will provide a glimpse on how to gain understanding on the growing group of millennial consumers, turn it into actionable insight to deepen your brand connection with them.
|2:30p.m. – 3:00p.m.||Keynote Address|
|Professor Bernd Schmitt, Special Advisor, ACI|
|3:00p.m. – 4:00p.m.||Discussion & Debate moderated by Professor Bernd Schmitt|
|4:00p.m. – 4:30p.m.||Summary & Closing Remarks|
|4:30p.m. – 5:00p.m.||Coffee & Networking|
|5:00p.m.||End of Program|
Xun (Irene) Huang
ACI Fellow and Assistant Professor
Nanyang Business School, Nanyang Technological University
Institute on Asian Consumer Insight
Singapore’s only financial daily, The Business Times provides a complete guide on the local, regional and international business scene. Apart from in-depth corporate news and incisive commentaries, The Business Times carries lifestyle stories on a wide range of topics including food, travel, motoring, art and collection, for the well-heeled. First launched on October 1, 1976, The Business Times is an authoritative newspaper and a key source of business intelligence for investors, managers and businessmen in Singapore and the Asian region.