ACI publicises its research through articles and interviews published in the mass media and also on our knowledge platform Insight+. Our ACI Fellows are also regularly featured in the national and international media including on news channels, newspaper articles and trade magazines.
You can keep up to date with these topical media stories and interviews on a host of topics relevant to marketing both in Asia and beyond by visiting this page regularly.
New consumer trends define Asia’s future
Globalisation of work, outsourcing of memory and the popularity of traditional medicines are all trends currently impacting consumers across Asia, according to the Pan Asian Wave II study conducted by the Institute on Asian Consumer Insight
WARC, 02 April 2018